Author Topic: ACCC launches case against Pepe's Ducks 11.7.2012  (Read 678 times)

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ACCC launches case against Pepe's Ducks 11.7.2012
« Reply #1 on: July 12, 2012, 10:22:43 AM »
ACCC launches case against Pepe's Ducks 

Updated  July 11, 2012
    Disturbing footage prompts calls for duck farming changes height=227 Photo: The ACCC is taking Pepe's to court over its claims that its ducks were 'grown nature's way'. (7.30 Report)   Video: Disturbing footage prompts calls for duck farming changes (7.30) 

The consumer watchdog is taking court action against Pepe's Ducks, alleging misleading advertising regarding 'open range' claims.

The Australian Competition and Consumer Commission alleges Pepe's Ducks has made false claims regarding ducks being 'open range', 'grown nature's way', and by using pictures of ducks living in outdoor conditions.

In contrast to the advertising claims, the ACCC is alleging Pepe's products were processed from ducks raised solely in indoor sheds without access to the outdoors or other conditions in which ducks naturally live.

The regulator is seeking declarations that the statements were false or misleading, injunctions stopping the company making similar statements in the future, fines, as well as corrective notices from the company on its website and in a letter to customers.


The ACCC is also seeking to recover its court costs.

The case has been filed in the Federal Court's fast track list, and is due for its first hearing in Melbourne on August 29.

The ACCC's action follows cases against chicken producers making similar claims.

http://www.abc.net.au/news/2012-07-11/accc-launches-case-against-pepes-ducks/4124054
« Last Edit: July 12, 2012, 10:24:52 AM by WA Export News »